Whereas physical calendars today are rarely a part of daily necessities, this modernized calendar serves as a tangible piece of design for users to incorporate in exciting, personal ways into their lives. No longer is time-keeping inconvenient or passive, rather an active decision guided through effective design.
And guess what? It's basically the same size as your phone.
Space, like time, has become a limited resource.
This calendar is easily incorporated into users lives without bogging them down by additional nuisances. Instead, renewed methods of social organization function just as easily within the silk-lined walls of a sequin clutch as in the tattered pockets of your favourite 501s.